In e-commerce, every product description acts like a sales associate. Your description needs to adequately sell your product the same way a physical sales person would in a traditional retail setting. Product descriptions can make or break a sale. Learn how to craft product descriptions that convert!
Major retailers like Amazon, eBay, Wal-Mart, and Jet dominate the current e-commerce landscape. Learn how you can compete.
Most e-commerce store owners know that they need to include search functionality on their website. However, few store owners spend the time to optimize their search features to act as a tool to improve their conversion rate. Learn some simple tactics for improving your search functionality, engaging your customers, and increasing your conversion rates.
When you are browsing stores online, how many times have you been swayed to buy a product based on raving reviews? How many times have you decided not to buy a product based on negative reviews? Learn how customer reviewers are a critical part of the online shopping experience and how to harness them to increase your conversion rate!