Jan 25, 2011 | Blog, Digital Marketing
Friend of Customer Paradigm, Dean Dormady: Success Story of Product Placed at CostCo
Dec 30, 2010 | Blog, Digital Marketing
Google Chrome Apps change the website browsing experience
Apr 22, 2010 | Blog, eLearning Series, Search Engine Optimization (SEO)
eLearning Series by Jeff Finkelstein 11. Avoid Industry Jargon. One of our clients, NewStripe, makes machines which paint the lines on football and baseball fields. Within the industry, the machines are known as wet line markers (or dry line markers). But customers...
Mar 21, 2010 | Blog, eLearning Series
eLearning Series by Jeff Finkelstein Your Links Don’t Look Like Links People know that on the Internet, if something is blue and underlined, it’s a link. If a graphic says: … you can figure out what to do pretty easily. Okay, if it’s red and underlined,...
Mar 21, 2010 | Blog, eLearning Series
eLearning Series by Jeff Finkelstein Most people do not send effective email messages. I know. I spend a lot of time analyzing email messages for our clients, and measuring and tracking their effectiveness. Whether you send large email newsletters or just use email to...