Getting Crafty – The eCommerce Guide to Pinterest
Pinterest is not to be ignored if you want to buy or sell products online. You might be thinking, I’m already on a bunch of social media platforms…do I really need to have my business on Pinterest? Let’s look at the numbers… 93% of Pinterest users say that...
What Goes Where? Your Guide on What to Post on Social Media
You’ve gone through the process of setting up social media accounts for your eCommerce business, you’ve taken the time to learn how to write a quality post…but are you posting the right content on your different platforms? Not all content is created equal, and...
Is Your Store Leveraging the Best Kept Secret of Social Proof?
Many different factors affect how your customers make purchasing decisions. How do you encourage sales at your eCommerce store over your competitors? Find a way to influence your customer’s opinion. One way to encourage purchases and reassure customers that they’ve...
The Ultimate Guide to Gift Guides
Gift guides are a way to highlight products from your catalog to your customers. They are a way give your customers inspiration for any holiday, season, or event that they might need a gift for. With hordes of customers purchasing online to complete their last minute...
9 Tips That Smart Merchants Know to Write Effective Social Posts
Each social media post is a representation of your brand for the whole world to see, therefore it is important to know a few social media writing basics to avoid looking sloppy or uninformed. Social media content writing doesn’t have to be difficult, these 9 tips will help you create excellent, share-worthy content across all of your social media platforms.