Nov 4, 2013 | Digital Marketing, Marketing Content Creation, Search Engine Optimization (SEO)
Strategy requires thought, tactics require observation. –Max Euwe Max Euwe may have been a chess grandmaster, but the maxim he coined for the difference between strategy and tactics is more than apt when discussing the ever evolving strategy used by Google for...
Nov 4, 2013 | Blog, Digital Marketing
Customer Paradigm Now a Google Partner: We’ve taken our search marketing to a whole new level: Customer Paradigm is now an official Google Partner for search marketing. This means that we’ve passed advanced tests and have been certified directly by Google...
Nov 4, 2013 | Blog, Digital Marketing, Search Engine Optimization (SEO)
If you haven’t built a mobile page or applied responsive design to your website, don’t expect to rank very high in mobile search. Our society relies heavily on mobile these days for getting around or getting quick information on-the-go, so if your site doesn’t load...
Oct 31, 2013 | Blog, Digital Marketing
Google is at it again, creating things, and as we have all come to know – Google seems to do no wrong. Although, on this attempt, I would say it’s NOT the best tool we’ve seen Google produce. Welcome to Google’s latest and greatest the...
Oct 30, 2013 | Marketing Content Creation, Search Engine Optimization (SEO)
Link Building & Why It Matters Most people who manage a website have heard that they need to link build. But many are confused as to what exactly link building is and why it matters so much. This description should help to clarify a few of the broader and more...