Mar 17, 2005 | Blog, Digital Marketing
eLearning Series by Jeff Finkelstein This past week, Facebook rolled out a new system called Places that lets your Facebook friends know where geographically you are located. What is it? How does it work? Should you sign up? What are the risks? And what does it mean...
Mar 17, 2005 | Blog, Digital Marketing, Our Clients
eLearning Series by Jeff Finkelstein Thanks for all of the positive feedback last week about the Brooklyn Autism Center’s fundraising case study. I heard from so many people who forwarded it along to their friends at non-profit organizations. This week, with oil...
Mar 17, 2005 | Blog, Digital Marketing
eLearning Series by Jeff FinkelsteinOver the weekend, I was thinking about a novel and quick way to use Google Adwords to help fill a spot for a local child care center (and avoid being stuck with a $450 bill). Micro-Targeted CPC Campaign A Novel Approach to Using...
Jan 25, 2005 | Blog, eLearning Series
eLearning Series by Jeff Finkelstein By Alex Dominguez The Associated Press Originally published December 17, 2004. Baltimore Sun Whenever a cell phone is on, somebody somewhere can use it to track its owner’s movement. Investigators used that little understood...
Apr 24, 2004 | Blog, Email Marketing
E-Mail Marketing Case Studies – Published in ClickZ We marketers talk a lot about using email marketing to inform our customers and build community. As with many goals, it can be easier to talk than act. We sometimes get bogged down and don’t know where to...
Mar 17, 2004 | Blog, Digital Marketing, Email Marketing
eLearning Series by Jeff Finkelstein Thanks for all of the great feedback last week about Facebook’s Places system. One thing I found out about Facebook and inserting links is that if you want to post a link to a secure page (i.e. a place to sign up or make a...
