Mar 21, 2010 | Top 10 Mistakes to Avoid For Your Website
eLearning Series by Jeff Finkelstein Your Site Doesn’t Explain What You Do I’ve found that many sites are designed with the “assumption” that the person visiting the site already knows everything about your industry and the products and services you...
Mar 21, 2010 | Blog, eLearning Series
eLearning Series by Jeff Finkelstein Most people do not send effective email messages. I know. I spend a lot of time analyzing email messages for our clients, and measuring and tracking their effectiveness. Whether you send large email newsletters or just use email to...
Mar 21, 2010 | Blog, eLearning Series, Top Ten Tips for eCommerce Success on Your Website
eLearning Series by Jeff Finkelstein Many eCommerce websites are losing out on 12% or more by not accepting PayPal on their website. eCommerce Tip #8: Take PayPal Make It Easy to Purchase With PayPal Did you know that PayPal handles 12% of the eCommerce...
Mar 21, 2010 | Top Ten Tips for eCommerce Success on Your Website
eLearning Series by Jeff Finkelstein In the wake of unspeakable tragedy in Haiti, today’s eCommerce tip focuses on secure online donations – and the pros and cons of the different mediums. I encourage you to give if you’re able. eCommerce Tip #7:...
Mar 21, 2010 | Blog, Top Ten Tips for eCommerce Success on Your Website
eLearning Series by Jeff Finkelstein Today’s eCommerce tip focuses on doing the math for people. For most people, a 10% discount doesn’t mean anything until you translate it into actual numbers. With over 10 years of testing, I’ll discuss the best...
