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Looking for a company who can help you install, maintain or upgrade your Magento eCommerce shopping cart system? If you need reliable programmers with experience, Customer Paradigm's team of expert Magento programmers may be a great fit. Try us out! Or Call 303.473.4400 today!

Social Media Marketing

Search Engine Marketing

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Customer Paradigm can help you achieve top Search Engine Optimization Rankings. We are transparent about our process, and begin by fixing crawl errors on your site, conducting keyword research and competitive analysis. We next focus on landing page development, A-B split testing for your site, and generate onsite content, link-building campaigns and social media outreach to generate results. Looking for a Search Marketing Agency? Contact Us Now!

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Need help with your Website? We can help. From 1 hour to 1000+, we're here to make sure your site runs smoothly. Contact us today for PHP programming, MySQL, MongoDB, Javascript and other programming languages.

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Magento Certified Developers located in Colorado

Customer Paradigm - Magento Silver PartnerAre you looking for a company who can help you install, maintain or upgrade your Magento eCommerce shopping cart system? If you need reliable programmers with experience, Customer Paradigm's team of expert Magento programmers may be a great fit.
Click Here to Have a Real Person Contact You Now, Or Call 303.473.4400 today!

Search Engine Optimization (SEO)

Our expert Search Engine Optimization team has helped our clients achieve top search rankings in competitive areas. We fix crawl errors, do keyword research, A-B split testing, onsite content, link building and social outreach. Let us do a Free SEO Competitive Analysis
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PPC Campaign Management

Use Pay Per Click (PPC) advertising to reach your target audience - especially when your site doesn't rank for competitive keywords. Our Google Adwords Certified Team can help you lower your cost per conversion.
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Retention Email Campaigns

The biggest mistake most eCommerce companies make? Not communicating via email enough with their customers. Customer Paradigm has extensive experience in retention email marketing (including major CPG brands), and can help you connect with your past customers.
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Social Media Outreach

Engage your past and potential customers through Facebook, Twitter, Pinterest, YouTube and more. Social media is all about a two way conversation - let us show you how to do it right and responsibly (and help you avoid the top mistakes that can hurt your brand).
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Recent Work


  • Aprons and Smocks – Magento Community
    Aprons and Smocks – Magento Community

    The Aprons and Smocks website is a leading provider to the restaurant and hospitality industry. They provide aprons, chefs hats and other [...]

    Aprons and Smocks – Magento Community
    Aprons and Smocks – Magento Community

    The Aprons and Smocks website is a leading provider to the restaurant and hospitality industry. They provide aprons, chefs hats and other apparel for the industry at extremely competitive prices. Their founder has decades of experience in the industry and supplies some of the top restaurants and resorts with their aprons and smocks. Built on the Magento Community platform, with many behind-the-scene customizations. Customizations include the ability to search by color: Click Here To View Larger Screenshot >> Other customizations include the ability to personalize aprons and smocks with embroidery: Click Here To View Larger Screenshot >>  

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  • Adams Polishes – Magento Community Responsive Website
    Adams Polishes – Magento Community Responsive Website

    Adam’s Polishes was one of the early innovators on the Web, and have a loyal customer base, world wide. Adam’s Polishes is [...]

    Adams Polishes – Magento Community Responsive Website
    Adams Polishes – Magento Community Responsive Website

    Adam’s Polishes was one of the early innovators on the Web, and have a loyal customer base, world wide. Adam’s Polishes is on the Magento Community platform, and is an avid user of the Watchdog System that gives daily sales summary emails and trigger-based emails for the site. Their site is fully responsive, and loads quickly. Here’s a category page for their Magento Community site, for the laptop / desktop view. Note how wide the navigation is, and that the top navigational items are easily found: Click Here to View Larger Screenshot >> On a tablet or iPad, the [...]

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  • WholeHealth.com – Magento Enterprise, SEO
    WholeHealth.com – Magento Enterprise, SEO

    The Whole Health site is built on the Magento Enterprise platform and allows the organization to reach out to their customers, worldwide. [...]

    WholeHealth.com – Magento Enterprise, SEO
    WholeHealth.com – Magento Enterprise, SEO

    The Whole Health site is built on the Magento Enterprise platform and allows the organization to reach out to their customers, worldwide. With the Magento Enterprise Full Page Cache support, the site loads extremely quickly – 2-3 seconds per page load is the goal. The Magento Enterprise platform also helps with additional features, including solid support for their larger catalog size. Customer Paradigm helps Whole Health with Magento development, feature upgrades, as well as Search Engine Optimization (SEO) and Pay Per Click (PPC) management of their paid search advertising campaigns. Click Here To View Larger Screenshot >> The site [...]

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  • Peanut.com – Magento Enterprise to Community Site
    Peanut.com – Magento Enterprise to Community Site

    Peanut.com has been a site that has been focused on gift sales for friends and colleagues to send peanut-related gifts. The Peanut.com [...]

    Peanut.com – Magento Enterprise to Community Site
    Peanut.com – Magento Enterprise to Community Site

    Peanut.com has been a site that has been focused on gift sales for friends and colleagues to send peanut-related gifts. The Peanut.com site was previously on the Magento Enterprise platform, but Customer Paradigm migrated / downgraded the site to the Magento Community platform. The site features complex functionality and back-end integration with order processing, as well as the ability to have orders split and shipped to multiple locations. Click Here for Larger Screenshot >> Ironically, one the lead developers on the project has a severe peanut allergy, so he’s not able to enjoy some of the samples they sent [...]

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  • Space.com – Magento Community Responsive Design
    Space.com – Magento Community Responsive Design

    Space.com is one of the leading Websites for space-related information. Believe it or not, I was an early subscriber to the site [...]

    Space.com – Magento Community Responsive Design
    Space.com – Magento Community Responsive Design

    Space.com is one of the leading Websites for space-related information. Believe it or not, I was an early subscriber to the site way back when it launched in 1998. If you know much about Web developers, they love all things related to space and exploration. So it was wonderful to have the opportunity to help build out the framework and infrastructure for the Space.com eCommerce store on the Magento Community platform. http://www.space.com/ Our work included helping them migrate from a home-grown solution to the Magento Community system, within a responsive design framework. This is probably my favorite product on [...]

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  • Fred Water – Magento Enterprise Responsive Design
    Fred Water – Magento Enterprise Responsive Design

    Responsive Design for Magento Enterprise Site: Fred Water Customer Paradigm helped create the Magento-based eCommerce site for Fred Water, using a responsive [...]

    Fred Water – Magento Enterprise Responsive Design
    Fred Water – Magento Enterprise Responsive Design

    Responsive Design for Magento Enterprise Site: Fred Water Customer Paradigm helped create the Magento-based eCommerce site for Fred Water, using a responsive design template that shifts the layout of the site, based on the end user’s screen size. Fred Water is a unique company in that they sell bottled water in a container that they really and truly want people to refill and reuse. They’ve designed their bottles not to be compatible with the beverage holder in your car; instead, the bottles are designed to fit into people’s pockets so you can bring them with you. The Fred Water [...]

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  • Tungsten World – Magento Responsive Design
    Tungsten World – Magento Responsive Design

    Need an indestructible wedding ring? Gold is too soft of a metal. Tungsten – atomic #74, was discovered in 1783, is 1.7 [...]

    Tungsten World – Magento Responsive Design
    Tungsten World – Magento Responsive Design

    Need an indestructible wedding ring? Gold is too soft of a metal. Tungsten – atomic #74, was discovered in 1783, is 1.7 times denser than lead, and has the highest melting point of any element. Tungsten is now a top choice for people who want a wedding ring that will keep up with their rough-and-tumble lifestyle. Customer Paradigm recently launched a website for the Tungsten World site, using a responsive design on the Magento Commerce platform. eCommerce shoppers today are often multi-device, and it’s important to have a Website that has a common user experience (as opposed to creating [...]

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  • Chevrolet Accessory Collection – Responsive Design
    Chevrolet Accessory Collection – Responsive Design

    Customer Paradigm recently launched a responsive Magento design for the Chevrolet Accessories Collection site, using the Magento Community Edition platform. This site [...]

    Chevrolet Accessory Collection – Responsive Design
    Chevrolet Accessory Collection – Responsive Design

    Customer Paradigm recently launched a responsive Magento design for the Chevrolet Accessories Collection site, using the Magento Community Edition platform. This site is the first of several that are officially licensed accessories. Building the site required careful attention to brand standards adherence, including several months of corporate review. The site was built using a responsive Magento theme. A responsive site design "responds" to the size of the computer the end user is using. So, on a desktop, the site looks like a normal, full width site. On a tablet (such as an iPad), the site moves from a three [...]

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  • David & Goliath Mobile Magento Website
    David & Goliath Mobile Magento Website

    Customer Paradigm recently launched a mobile-optimized site for Magento commerce client, David & Goliath. The mobile site is designed to work seamlessly [...]

    David & Goliath Mobile Magento Website
    David & Goliath Mobile Magento Website

    Customer Paradigm recently launched a mobile-optimized site for Magento commerce client, David & Goliath. The mobile site is designed to work seamlessly with a mobile device, auto-detecting the mobile user. While we might have preferred to re-build the entire site as a responsive design theme, this was a lot quicker and easier to implement. Here are a few screenshots of the site in an iPhone. Due to the Retina display of the iPhone, the image appears larger than normal on a 72 dpi screen vs. the 396 dpi screen of a Retina display iOS device:  

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  • SocMe Academy Case Study
    SocMe Academy Case Study

    SocMe Training Academy SocMe, which is short and clever for Social Media, is a company which provides social media training to entrepreneurs, [...]

    SocMe Academy Case Study
    SocMe Academy Case Study

    SocMe Training Academy SocMe, which is short and clever for Social Media, is a company which provides social media training to entrepreneurs, start-ups, and corporations of varying sizes. They approached Customer Paradigm with an idea of how they wanted their new website design to appear, the functionality, user experience, and user interface. It was then up to Customer Paradigm to make everything mesh together in a cohesive, functional. and stylistic manner. Customer Expectations and Wants There were numerous expectations that SocMe had, each with a specific purpose in mind. But in sum, their expectations were: Website Design and Creation [...]

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Latest News


  • New Magento Security Patches
    New Magento Security Patches

    The e-commerce business is growing at a very fast rate and it is important to keep your sites protected. They include very [...]

    New Magento Security Patches
    New Magento Security Patches

    The e-commerce business is growing at a very fast rate and it is important to keep your sites protected. They include very sensitive customer data that, if stolen, can be devastating not only to the consumer but the business as well. Most customers buy from e-commerce sites trusting that it is safe and businesses need to avoid breaking that trust and losing customers forever. There is a constant flow of hackers trying to get to customer data. Many hackers [...]

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  • Magento Security Vulnerability with Open Git Directory

    Is your Magento .git repository exposed and vulnerable? Git is an amazing platform that allows for version control on many sites, including [...]

    Magento Security Vulnerability with Open Git Directory

    Is your Magento .git repository exposed and vulnerable? Git is an amazing platform that allows for version control on many sites, including Magento commerce sites. According to the official Git website, Git is a "free and open source distributed version control system designed to handle everything from small to very large projects with speed and efficiency." Google, Facebook, Microsoft, LinkedIn, Netflix, Android and Twitter all use Git. At Customer Paradigm, our team uses it religiously to make sure that nobody overwrites anyone else’s changes. It also helps us understand if there are other people (i.e. clients, third party developers) making changes on a person’s site. We’ve even used GIT to track down Magento site hacks, because it lets us know what files have been added since the last GIT [...]

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  • Review of Customer Paradigm: Watchdog Magento Extension Development

    Customer Paradigm Review Reviewed by Skinz on Aug 23, 2015. Summary: "This is a must have extension. It was/is the first extension [...]

    Review of Customer Paradigm: Watchdog Magento Extension Development

    Customer Paradigm Review Reviewed by Skinz on Aug 23, 2015. Summary: "This is a must have extension. It was/is the first extension I added to my site. Why because every other extension subsequently installed gets logged and you receive an email showing what database tables have been added or changed / modified since the last email. The daily sales summary is a fantastic bonus as well. Seriously try this extension, my review really does not do justice to this extension, you will be glad you did. Yes, I recommend this extension. Type of Project: Magento Extension Review for Watchdog View More >> Budgeted Hours: None (Free extension download) Site: Skinz Reviewed: Review of Customer Paradigm in Boulder, Colorado Rating: 5.0 Screenshot of Website Reviewing Customer Paradigm’s Services: View Larger [...]

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  • Magento 2.0: How to Create a Custom Maintenance Mode Page

    In Magento 2.0, there is currently no documented way to set a custom message or page if you want to put your [...]

    Magento 2.0: How to Create a Custom Maintenance Mode Page

    In Magento 2.0, there is currently no documented way to set a custom message or page if you want to put your site into maintenance mode. (This is as of August 2015.) For most store owners, if you need to put the site into maintenance mode to upgrade a site, it’s not ideal to use a basic message that looks like there’s a big issue on your site (or that you’ve gone out of business). This is a pretty critical feature for most site owners. When Apple launches a new product, for example, they often put their site into maintenance mode, promising that new products are on the way. In Magento 1.x, there were many ways to set this, but it took some digging to find a way to [...]

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  • Magento 2.0 Community & Enterprise: Full Page Caching Explained

    Full Page Cache in Magento 2.0 In Magento 2.0, full page cache is built-in for both the Magento 2.0 Community platform, as [...]

    Magento 2.0 Community & Enterprise: Full Page Caching Explained

    Full Page Cache in Magento 2.0 In Magento 2.0, full page cache is built-in for both the Magento 2.0 Community platform, as well as the Magento 2.0 Enterprise system. I can’t emphasize how amazing this feature is to have for an eCommerce store. Full page caching essentially turns your database-driven Magento 2.0 store into a site with the speed of an old-fashioned, static HTML site. What this means is that when an end user comes to your site, there’s no database calls and very few file system calls to return (or "serve") that page to the end user. Think back to a vintage 1994 website: You have an index.html page that contains all of the content, and perhaps an image or two. A page like this loads really quickly, [...]

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  • Magento 2.0: Location of Database Configuration File

    In Magento 1.0, the configuration file that contains database settings and other information is located here: /app/etc/local.xml In Magento 2.0, the configuration [...]

    Magento 2.0: Location of Database Configuration File

    In Magento 1.0, the configuration file that contains database settings and other information is located here: /app/etc/local.xml In Magento 2.0, the configuration is in the same directory (/app/etc/) but has been renamed to env.php. The file path is: /app/etc/env.php In this file, a number of key things are set, including the database connection information: ‘host’ => ‘localhost’, ‘dbname’ => ‘magento2database’, ‘username’ => ‘some-sample-username’, ‘password’ => ‘Extremely-Complicated-Password-12345′, ‘model’ => ‘mysql4′, ‘engine’ => ‘innodb’, ‘initStatements’ => ‘SET NAMES utf8;’, ‘active’ => ’1′, The file also allows for a table prefix, if you happen to have that in your Magento database. This is mostly used if you can only have a single mySQL database, and you’re sharing it with WordPress, for example, so you have a prefix like, Magento2_ as the prefix. [...]

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  • Magento 2.0 Community Speed Test with Full Page Cache

    I just ran a speed test on a new Magento 2.0 community installation. It’s still in Beta and still has a few [...]

    Magento 2.0 Community Speed Test with Full Page Cache

    I just ran a speed test on a new Magento 2.0 community installation. It’s still in Beta and still has a few bugs; it’s due for an October or November 2015 release. One of our developers just downloaded the latest version – Magento ver. 1.0.0-beta from Git Hub, and installed it on a temporary server. But the community site – out of the box – has a 1.14 second page load time for the home page. The home page is 907.4 KB, and requests 124 different files. Note that this does use all 13 types of caching turned on for Magento 2.0 Community, including the full page caching: Magento 2.0 – Speed Test on Home Page – View Full Screenshot – Click Here >> For the new Magento 2.0 [...]

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  • Magento Imagine 2015 Recap

    888.772.0777 303.473.4400 As you may know, I went out to Las Vegas for the Magento Imagine show in April, to find out [...]

    Magento Imagine 2015 Recap

    888.772.0777 303.473.4400 As you may know, I went out to Las Vegas for the Magento Imagine show in April, to find out the new trends in eCommerce, and get an overview for what’s going on within the Magento company and in the industry in general. I’ve let me thoughts simmer and marinate for a bit now, and want to share with you my thoughts and experiences from the show As usual, I brought some of my camera gear with me, too, so that I could visually remember what I say. The Imagine conference started off with amazing music: Magento Imagine – 2015 Recap   First, the continuing trends: This year, mobile, responsive design is still very, very important and top of mind. This has been a trend for the [...]

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  • DNS Caching & Why My Site Doesn’t Show Up After Moving Hosting Companies

    Why does my site not show up after I moved it to a different hosting company? We had a client issue this [...]

    DNS Caching & Why My Site Doesn’t Show Up After Moving Hosting Companies

    Why does my site not show up after I moved it to a different hosting company? We had a client issue this week where after he moved his site from one hosting company to the next, he wasn’t able to view the site in his browser. To him, it looked like his website was down. (When it actually was not down.) What happened? DNS caching. When you go to a website (for example, www.CustomerParadigm.com), your computer looks up the IP address for the site. This is usually known as an A record in DNS terms. If it’s a site that you haven’t been to before, then your computer has to reach out to the DNS servers that contain this A record. Basically, the A record translates the www.CustomerParadigm.com into an [...]

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  • Emergency Bypass: Magento’s Saved Credit Card Option
    Emergency Bypass: Magento’s Saved Credit Card Option

      Last Tuesday (and for a little while on Wednesday), Authorize.net’s payment gateway was down. Authorize.net is one of the top ways [...]

    Emergency Bypass: Magento’s Saved Credit Card Option
    Emergency Bypass: Magento’s Saved Credit Card Option

      Last Tuesday (and for a little while on Wednesday), Authorize.net’s payment gateway was down. Authorize.net is one of the top ways that eCommerce stores take payments, so it meant a lot of lost sales yesterday for companies all around the Internet. It’s very rare that they have an outage… but I wanted to send out a quick tip if it happens again and you want to save sales. (But there are risks). Magento’s Saved Credit Card Option So, [...]

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Customer Paradigm
5353 Manhattan Circle, Suite 103, Boulder, CO 80303
Call us toll free: 888.772.0777 or 303.473.4400

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