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How To Set Up a Buy-One-Get-One-Free Promotions in Magento 2.0 (Cart Price Rules)
Magento bestows you with nearly limitless options for how to set up sales, discounts, pricing conventions and more. One of the most commonly asked questions is how to set up a “buy-one-get-one-free” style promotion. This type of promotion is easy to set up and customize through a Cart Price Rule. Learn more >>
Outbound Links Matter (for SEO)
Last week was quite a bit of a surprise for me. Why? It turns out that outbound links on your website do actually matter and can affect your SEO rankings. I was shocked. (You thought I was talking about something else?) Read more below >> Outbound Links Matter...
Quick Fix Friday #7: Changing Logos on Transaction Emails (Magento 2.0)
You’ve got your Magento 2.0 store up and running, but then you notice the default logo is going out on your transactional emails instead of your store’s logo. Learn how to fix this >>
Configuring, Adding & Reporting on Search Terms in Magento 2.0 (Part 3)
Knowing how to check your Search Terms Report is crucial, allowing you to see which search terms have been searched for and at what frequency on your Magento 2 store, learn how >>
Configuring, Adding & Reporting on Search Terms in Magento 2.0 (Part 2)
Part 2: Adding Additional Search Terms In the previous article we learned how to Configure Popular Search Terms, now we will take a look at Adding Additional Search Terms to your Magento 2.0 store. Adding additional search terms will help your customers find products...
Configuring, Adding & Reporting on Search Terms in Magento 2.0 (Part 1)
Correctly setting up your eCommerce website with search terms is crucial in guiding your customer to the products you have listed. Through utilizing keywords, synonyms and misspelled words, you can more effectively guide customers to your products through search. Learn more >>
Linux Operating System Vulnerability – The “Dirty Cow”
This week a new vulnerability in the Linux system was discovered. Nicknamed “Dirty COW”. The bug affects how the system handles “copy on-write” functions (COW). Is your site affected by this wide spread compromise?
More info on last week’s DDOS DNS attacks
Commonly Asked Questions #5: What are the Different Product Types in Magento 2.0?
If you are having trouble choosing between simple and configurable, grouped or bundled or can’t figure out the difference between virtual and downloadable…this guide is for you!
6000 Online Stores Compromised with Malware – How to Protect Your Site
The news that has taken the eCommerce world by storm this week – a report has been published stating that nearly 6,000 online stores have been compromised and outfitted with credit card skimming operations. Unbeknownst to most of the store owners – these hacks have...
Commonly Asked Questions #4: How Much Does Magento Cost?
Thinking about starting up a Magento store and wondering what sort of costs you might be looking at? Read more >>
4 Tips for Holiday Email Marketing
The 2016 holiday season is fast approaching. Studies show the during the 2015 holiday season that only second to search marketing, email marketing drove 20% of sales. Email marketing can play a huge role in the success of your holiday shopping season, here are four...
Quick Fix Friday #6 – Google Analytics and Magento 2.0
Implementing Google Analytics with any online venture is important. Especially so with an eCommerce website, allowing the store owner to make informed decisions based on your customer's actions. Luckily, in Magento 2.0 Google Analytics is quick and easy to set up and...
3 Questions to Ask Yourself Before Installing a New Magento Module
The Magento Marketplace is vast – the number is extensions that store owners have to choose from is nearly limitless. It is great that store owners have so many options. The flipside of that coin is that the marketplace can seem confusing. Many extensions offer the...
4 Tips When Selecting a Magento Theme
With so many beautiful themes available for Magento, it can be hard to know where to start when creating a new store or overhauling an existing store. Magento is a hugely robust platform with countless features, and if you have already made the decision to work on the...
Quick Fix Friday #5 – The Sub-Domain Switch
Recently, we worked with a client on some major site revisions. They came to us with a huge workload including translating many image files into functional site pages. We also learned that part of their website overhaul would include transitioning hundreds of bundled products into simple products. We wanted to find a solution that made their live site the least amount of work for them as possible….
4 Basic SEO Tips for Magento Store Owners
SEO (Search Engine Optimization) lives near the very top of the food chain. For any website or business, SEO can play a critical role in your success. For an eCommerce site – even more so. The higher your store can rank in organic searches; theoretically, the more...
Quick Fix Friday #4 – Magento Modules Not Installing on Live Server
We recently had a problem with installing Magento extensions on a live server. The setup files ran fine on our development servers, but when we installed on the clients live servers, the setup files didn't run at all. Problem: When installing extensions on our demo...
Commonly Asked Questions #3: How Many Products Can Magento Handle?
Commonly Asked Question: How many products (SKUs) can Magento handle? One of the first questions business owners ask when trying to determine if the Magento platform is right for them is “How many products can I put on my Magento store?” One of the biggest...
Fixed: Polycom IP phones not connecting to network (DHCP – DNS Routing)
We have a relatively new phone system, using Polycom IP phones. Specifically, Polycom IP331 2-line phones. We also have a few cloud soft phones, as well as a Generic SIP Phone (AnyPhone). We've had a few small power outages here, and that's killed the power to the...
Quick Fix Friday #3 – Creating Pages & Static Blocks as a “Non-Tech” Admin (Pt. 2)
In part one of this two part “quick fix” we explored how to create a new page for your Magento 2.0 eCommerce website. This week we are going to take a look at creating a new CMS Static Block and then adding this new block to the page we created in last weeks tutorial....
The Dev Series – Seth Zweig
What’s it like to work here at Customer Paradigm? What’s the culture and the pace like? Seth – one of Customer Paradigm’s Magento & WordPress developers – goes on camera to discuss what it’s like behind the scenes as a developer in Boulder, Colorado.
Commonly Asked Questions: Magento vs WordPress
If you are just starting a new website for online sales, or already run a website and are looking to add some eCommerce features it is easy to find the choice between Magento and WordPress daunting – here is what you need to know!
Quick Fix Friday #3 – Creating Pages & Static Blocks as a “Non-Tech” Admin User (Pt. 1)
For the non-tech oriented user Magento might seem like an alien language. However, with a few basic skills anyone can navigate their way around adding the basics to a Magento site. In this two part “Quick Fix” we will first take a look at how to add a new page to your Magento 2.0 site.
Commonly Asked Questions: Magento 1.X vs Magento 2.0 – Should You Upgrade?
With the release of Magento 2.0 we have seen an influx of clients question if transitioning from Magento 1.x to Magento 2.0 is right for them. There is a lot of information floating around out there and it can be hard to know what is the best decision for your eCommerce site. The pros, cons, new features and 1.x support cut-off date – here is what you need to know!
Behind The Scenes with Customer Paradigm – Picture Day!
We’ve had a lot of new additions to the Customer Paradigm team lately – which means, time for a photoshoot! Our Founder Jeff Finkelstein set up a studio right here in our office to take some headshot for both new and long-time staff members! Be sure to head on over to the staff page to check out our new additions! Ian caught all the fun on film and made this awesome behind the scenes video!
Quick Fix Friday #2 – Magento 2.0 Admin Session Timeout
Administrator session length is a problem for both Magento 2.0 store administrators and developers. Learn how to lengthen your admin session time in Magento 2.0
Massive Growth Projected for eCommerce this Holiday Season – Is Your Site Ready?
The first half of 2016 has proven to be an extremely strong year for eCommerce. Research from comScore points to more growth as we head into the 2016 holiday season. 2016 - The Year of eCommerce In April online sales from desktop users increased 19% this year....
Quick Fix Friday #1 – When the Garbage Man Stops Collecting
When the customers of a major eCommerce retailer began experiencing items vanishing from their cart before they were ready to check out – we knew there was a problem!
Photos of Sea Turtles and Sunsets in Hawaii
Enjoy these photos from a recent trip to Hawaii. Most were taken with the Canon 5D Mark III, but I was also testing out a Fuji underwater camera as well, so anything close to the water was captured with that smaller camera. Need A Photographer? Call Jeff...
How to test orders on Magento 2 with cart pricing rules and coupons
July 4th Fireworks Photos in Boulder, CO
Enjoy these photos from July 4th here in Boulder, Colorado. We were on a field just south of Folsom Field at CU. All of these were taken with a Canon 5D Mark III, using a tripod and external shutter release with a 17-40 mm f/4.0 lens. Exposures ranged from 1-6...
Memorial Day Boulder CO Photos
Here are a few images from Memorial Day here in Boulder, Colorado, taken of US service members jumping out of an airplane and landing in the stadium. All were taken with a Canon 5D Mark III and a 400 mm f/5.6 lens, handheld. Need A Photographer? Call Jeff...
Magento 2 Extension for section.io
We're thrilled to be working with now-local company, section.io, to help out with a new Magento 2 extensions to display performance metrics. Here's a link to their...
Mercury Transit of the Sun
In case you didn't wake up yesterday and point a big camera lens directly at the sun, I went outside and captured Mercury transiting across the Sun: That little dot that looks like a spot is the planet Mercury. (That said, the sun is 93 million miles from here.) About...
Bear on our street in Boulder, Colorado
This evening, a few houses up from ours here in south Boulder, there was a bear hanging out in a neighbor's tree. I grabbed a camera and took a few images before the sun set. Enjoy! Tech specs: these were taken with a Canon 5D Mark III, using a 300 mm f/4 lens with 2x...
Happy Client Message
We had a client who had a site with issues... Our team was able to get it fixed quickly for them. Here's a screenshot of her thank you email...
Magento Imagine 2016 Recap
Last week I was at my fifth Magento Imagine conference, and as I've done for the past five years, I'm doing a recap of my experience there, inducing what's new, what's the same, and what to expect for the year to come. The big elements from the event...
Customer Paradigm launches new thermo-responsive design
Customer Paradigm today launched a new thermo-responsive site. Instead of just responding to the type of device (i.e. mobile, tablet and desktop), we've added a new dimension of responsivenes to our site: temperature. During initial testing, we found a 42%...
A few staff headshots from today
Here are a few Customer Paradigm staff photos we took earlier today in our studio. Some are retakes, and others are newer to the team. Enjoy! All were taken with a Canon 5D Mark III with an 85 mm lens at f/14, ISO 100. I used a black backdrop, and two Einstein 640s...