Articles & Media
Magento How-To Tutorials:
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SEO Myths Debunked:
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Four Tips to Get Your Magento Website Ready for the Holidays:
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Top 7 SEO Mistakes to Avoid on Magento Websites:
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2012 Internet Marketing Trend Series:
Experiencing Celigo Integration Errors? Here’s How To Fix Them
Celigo vs. Dell Boomi: A Full Comparison of Leading iPaaS Systems
iPaaS has revolutionized how businesses connect, manage, and automate their applications and data. Among the leading iPaaS providers, Dell Boomi and Celigo stand out for their unique features, market adoption, and customer reviews. In this in-depth comparison, we will...
read moreBreakthrough Growth & Innovation: How Your Business Can Benefit from APIs
In today's digital landscape, Application Programming Interfaces (APIs) have emerged as powerful tools that can revolutionize how businesses operate and grow. By leveraging APIs, business owners can tap into a vast array of resources, streamline processes, and unlock...
read moreWhat is an API – Application Programming Interface?
Need help connecting business systems? Want to automate up to 80% of your processes? Then you need an API. APIs are playing an essential role in facilitating communication between IoT (Internet of Things) and AI-driven devices. The traditional request-response...
read moreUnveiling the Hidden Power of APIs: You’re Already Using One!
You're using an API most of the time that you're online without even realizing it! If you're sending an email, online shopping, or accessing your bank online - more than likely this is all being done via API's. There are different types of APIs and when we talk about...
read moreUnleashing the Power of API Integration: 5 Ways APIs Can Boost Your Business
In today's world, the integration APIs has revolutionized how businesses operate. These powerful tools facilitate seamless communication and data exchange between software systems, offering immense benefits to businesses across industries. This article explores five...
read moreWhy You Need To Hire An API Developer?
Need help connecting business systems? Want to automate up to 80% of your processes? Then you need an API Developer... An API (Application Programming Interface) developer is responsible for designing, developing, and maintaining APIs that enable communication and...
read moreHow to stop your custom API from crashing!
APIs play a critical role in enabling communication and data exchange between different software systems. However, relying on external APIs may introduce vulnerabilities, such as service outages or unexpected changes in functionality. To mitigate these risks and...
read moreHow To Hire A Great API Developer
In today's digital landscape, Application Programming Interfaces (APIs) play a crucial role in connecting different software systems and enabling seamless data exchange. As businesses increasingly rely on APIs to enhance their products and services, finding and hiring...
read moreHow can I get my website’s contact forms to integrate with SalesForce via their API system?
Integrating your website’s contact forms with SalesForce via their API system can help you to streamline your sales and customer service processes by automating the transfer of contact information and leads from your website to your SalesForce account. Here are the...
read moreTop Ten Tips for eCommerce Success on Your Website:
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12 Critical Strategies for Effective Email Communication:
Tip#1: One Main Message Per Email
Tip#2: Keep It Short
Tip#3: Keep It Relevant
Tip#4: Reply Early & Reply Often
Tip#5: The From Line
Tip#6: The Subject Line
Tip#7: Personalize Each Message
Tip#8: Always Include Your Contact Information
Tip#9: Strong Call To Action
Tip#10: Paste Links to Get On Same Page
Tip#11: Use Folders & Filters
Tip#12: Know When Email Doesn’t Work
Top 10 Mistakes to Avoid For Your Website
12 Strategies for Effective Search Engine Optimization (SEO)
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Top 10 Mistakes to Avoid in Direct Marketing:
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6 Tips for Increasing Business in a Tight Economy:
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8 Ways to Drive Targeted Traffic To Your Website:
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10 Ways to Use PHP on Your Website:
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Social Media Marketing Tips & Strategies:
Social Media Value of Profitable Customers on Magento
If you keep hearing that your website needs social media plugins, then the next question is, "which ones?" With so many social media channels it is difficult to know if you need to be on all of them or just the big ones? And, most importantly what does this plugin...
read moreFacebook Taking Action Against Fake Likes
To many SEO companies it seems like an easy formula. Increasing your social media interactions increases the user interactions which increases your Google rankings. So, start at the beginning and increase your social media interactions to increase your Google...
read moreWhat is Reddit? Reddit for Marketing
If President Obama is on Reddit, there will be a following. What is Reddit? Reddit was founded in 2005 and the name was founded as a play on words "I read it". Being based in San Francisco, California, Steve Huffman and Alexis Ohanian created this social news source....
read moreWhere does your Commute End? We Park on the Wall
At Customer Paradigm we know it's not always the goal that makes the world keep turning, it's the journey's to get to those goals. And though at times we may feel we are just pedaling one motion after another, the goal at our work is a little bit more rewarding....
read moreLost Reviews on Google Local Business Profiles
Are you a business owner whose reviews have disappeared from your Google Local page? One day, you had a great review and when you scanned back through the reviews it was gone. Don’t let yourself believe this is a glitch in the system; there is a reason and a...
read moreSEO and Fake Social Media Fans
Yes it is true that social media is playing an increasingly important role in the SEO value of your website. This is no surprise, after all if Google wants to produce websites that are relative it is intuitive that users will interact with a site the more they...
read more3 Facebook Hidden Features
There are many features on Facebook, we don't have time to know all of them, so we do the best with what we know. But, what if you used the hidden features and your Facebook group page became more profitable? What if you could market on Facebook and find your target...
read moreUnderstanding Facebook Insights
Facebook insights can feel like another image in the conglomeration of your wall posts. But the Facebook insights image is not for people to like or be entertained by, this image is solely for the productivity of you Facebook page. Could you imagine how much...
read moreCreating mp3 files for a website… from an iPhone
I needed to create a few audio mp3 files for a website, but needed to do it in a hurry. Instead of running home to get advanced audio equipment, I just used the voice recorder function on the iPhone 4S. After recording a file, I used the "Share" button to email the...
read more5 Facebook Marketing Mistakes to Avoid
Many people know how to use Facebook and how to utilize it for their business. With so many opinions about the "5 Must do's on Facebook", or the way to "manage your Facebook account for business", how are you to know what really works and what doesn't work for your...
read moreEmail Marketing – CAN-SPAN Act Summary:
Understanding the CAN-SPAM Act of 2003
Download a summary to make sure your emails comply with the law. Read More > >
Web Marketing Case Studies:
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Technical Articles by Customer Paradigm:
Magento Cron – How to list all cron entries for all Linux users
Our Magento Programming team here at Customer Paradigm was trying to figure out why a cron was not firing for a Magento Enterprise site. Cron is a system that tells a Magento site to start specific events at specific times. For example, if you want to have a coupon...
read moreMagento Catalog Page Load Optimization
Magento Site Issue: Our client had complained of slow site speed for a few months. The long load times were significant enough to warrant concern that valuable sales were being lost. It was clear the issue lie in lengthy queries to the database, specifically when...
read moreMagento 1.7.0.2: How to Select Both PayPal Express Checkout and PayPal Standard
In Magento Community version 1.7.0.2, many of our clients have complained that they have not been able to select more than one PayPal method at the same time. For example, if you are running Magento Community 1.7.0.2, and want to enable both PayPal Express Checkout,...
read moreMagento Tutorial: Building Products in Magento With Multiple Options
In Magento Commerce, the question of how do you best build products with multiple options isn't straightforward. In this tutorial, Lonny Burgos, a Magento Certified Developer, guides you through the process. Questions? Need help with your Magento site?...
read moreRestart the Apache HTTPD Webserver Web Service from Crontab Each Day
eLearning Series by Jeff Finkelstein Server Hygiene Tip: Does your server seem to need you to go in every few days and restart the Apache Web Service via SSH or your control panel? If so, you might want to consider an automated solution. Each night at 1:00 am, you can...
read morePort 25 Block Workaround for your Linux Server
eLearning Series by Jeff Finkelstein If you are having your outgoing email blocked by ISPs like Comcast that perform port 25 blocks, or can't send out through your server because you're at a wi-fi location, this fix may be for you. Please note that this may not work...
read moreRestarting Services on a Linux server from command line
eLearning Series by Jeff Finkelstein If you have a slow server, sometimes restarting these services from the command line can clear up all of the issues. Here's the easy process: Please use caution when doing this... you could break things if you're not careful. Log...
read moreRemoving all root emails from your Linux Server from the command line
eLearning Series by Jeff Finkelstein If you have a bunch of emails stuck on your Linux server for the root user, here's an easy process to remove the root user's email from the system. Please use caution when doing this... you could break things if you're not careful....
read morePrivacy Articles by Customer Paradigm:
MLB Drug Testing: A Brilliant Bargaining Chip
eLearning Series by Jeff Finkelstein MLB Drug Testing: A Brilliant Bargaining Chip 8/14/2002 BOULDER, CO - Why is random drug testing for steroids and other performance-enhancing substances a part of the NBA, NFL, NCAA and Olympics but not major league baseball? And...
read morePrinceton Admissions Department: Issue is Privacy, Not Hacking
eLearning Series by Jeff Finkelstein 8/1/2002 Boulder, CO Last week, Yale University accused rival Princeton of seeing the confidential decisions of 11 candidates that applied to both schools. According to reports, undergraduate admissions officers at Princeton...
read moreYou thought your medical information was private?
eLearning Series by Jeff Finkelstein 7/17/2002 BOULDER, CO You thought your medical information was private, right? So did a Florida woman who received an unexpected trial pack of once-a-week Prozac in the mail, writes privacy advocate Jeff Finkelstein. "I found it...
read moreSkipping TV Commercials Equals Stealing?
eLearning Series by Jeff Finkelstein Boulder, CO: 06/19/02 Skipping TV Commercials Equals Stealing? Advertising Execs Think So. Do you have the right to skip over TV commercials, in the privacy of your own home? According to TV execs, technology that allows you to...
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